Sorry, you need to enable JavaScript to visit this website.
Skip to main content
Home
    • Contact Panasonic
    • Save Page
    • Home
    • Trends
    • Immersive Experiences
    • Tech infused ballpark for Internet Age fans
    Back to Resource Center

    Tech infused ballpark for Internet Age fans

    • Contact us
      • Twitter
      • Facebook
      • Linkedin
      • Email

    Tech infused ballpark for Internet Age fans

    5 minutes
    • Relevant and varied content is now part of American sports culture, with people looking for unique experiences and seeking to be excited by the action on the field and by new forms of audiovisual entertainment. Fans who use Instagram and Uber as verbs now expect the same mobile connectivity and convenience from their ballpark as they do from their rideshare.

    Total connectivity with a classic baseball feel

    The Atlanta Braves franchise understands this well, and welcomes fans way before the opening pitch. ESPN visited the Braves’ new stadium at the home opener against the San Diego Padres: “People mobbed the new bars and restaurants of The Battery, showing up early and staying late. Any reviews of the new park wouldn’t be complete without mentioning The Battery, a mixed-use development that combines a high-end hotel that looms over center field, bars, restaurants, retail, office buildings and apartments.”

    Digital technology throughout the park and the mixed-use development creates an overall connected sensory experience. Kiosks prominently situated in the “lifestyle destination” of The Battery are programmed with stats, standings, new apps, offerings from local restaurants and info about special programs such as the Braves Kids Club—offering visitors an experience that flows from one venue to the next.

    Tech on display behind the scenes

    The 41,500-seat SunTrust Park has 800 Wi-Fi hot spots, and another 300 in the Battery. More than 250 miles of fiber optic cable supports the stadium and the mixed-use development, and the two-sided kiosks are just one more element to engage fans and other folks visiting for the experience. The Braves’ control room staff programs content for the “BravesVision” video board, which is 121 feet wide and 64 feet tall, as well as about 18 other high-resolution LED displays including a 90-by-27-foot out-of-town scoreboard off left field, two bullpen displays, more than 700 feet of digital ribbon fascia, and special displays for the Kids Zone and Tech Club.

    Miss a play or a promotion? There are at least 1,110 large flat-screen pro monitors to catch up. Behind the scenes, there’s a scalable security management system and security camera equipment to ensure the park and surrounding area are safe and enjoyable for all.

    And while technology keeps people connected from The Battery to the ballpark, the feel is classic ballpark, MLB Commissioner Rob Manfred told the media on opening day.

    Meet our expert: Keith Hanak is Executive Vice President, AV Solutions, Panasonic Enterprise Solutions Company. Panasonic traces its history of installing broadcast and AV technology in Atlanta to its support of the Atlanta 1996 Olympic Games that commemorated the centennial of the modern Olympic Games. Panasonic took on a major role: design, build-out and maintenance of the International Broadcast Centre, then known as “the world's largest broadcasting station.”

    Authors
    Keith Hanak - Executive Vice President, AV Solutions, Panasonic Enterprise Solutions Company
    Hanak has three decades of expertise in electronic engineering design.

    Related Posts

    Joyous Father Pushes Swings with His Cute Little Daughter on Them. Happy Family Spends Time Together one Sunny Summer Day in the Idyllics Backyard.
    Sustainability & Environment

    Shining a light on the true value of solar power

    Like we've been saying: solar power is good for you and great for Earth. Here's why.
    Learn more
    Happy family mother housewife and child   in laundry with washing machine
    Financial & Incentives

    The price of solar electricity has dropped 89% in 10 years

    Music to homeowners' ears: gains in efficiency and acceptance bring solar panel prices way down.
    Learn more
    Woman with candle at home because of power cut
    Sustainability & Environment

    Be ready for power outages with renewable technology

    With more of us working, schooling & operating businesses from home, reliable electricity is now a must-have.
    Learn more
    Production of solar panels.
    Trends & Technology

    The rise of solar module OEM and what it means for homeowners

    Why are solar module manufacturers shifting to original equipment manufacturers to make their panels?
    Learn more
    Group of friends sitting on front porch laughing
    Sustainability & Environment

    One third of Oahu homes now solar powered

    How solar energy is powering Hawaii's homes and economy.
    Learn more
    Untouched sandy beach with palms trees and azure ocean
    Sustainability & Environment

    Rooftop solar booming in Hawaii as utility launches Quick Connect

    Aloha State homeowners embrace the sun's abundant energy with a little help from their power company.
    Learn more
    Modern passive house with solar panels and white roof for energy efficiency.
    Homeowner Insights

    6 Key Benefits of Creating a Solar-Powered Home

    Has switching your home to solar power become a no-brainer?
    Learn more
    asian family with one child having fun in the woods
    Homeowner Insights

    Why you should unify your home energy system in 2021

    Purchasing the components of your solar & storage system from a single brand has its benefits.
    Learn more
    Sunset over solar panels
    Trends & Technology

    Solar-plus-storage poised to become more financially attractive, but seasonal solutions remain key

    The current and future state of solar power and energy storage in America.
    Learn more
    Father and son hiking through the mountain at sunrise
    Trends & Technology

    4 home renewable energy predictions in 2021

    Panasonic's Dan Glaser gives his residential renewable energy predictions and outlook for 2021.
    Learn more
    Wooden blocks with the word ROI and green arrow up. High level of business profitability. Return on investment, invested capital, rate. Success. Growth. Analytics. Report
    Financial & Incentives

    How quickly will your solar panels pay for themselves?

    Understanding payback period and return on investment of your solar panel purchase.
    Learn more
    Businesswomen discussing by table in office
    Financial & Incentives

    How to accelerate solar adoption for the underserved

    As solar panels have become more affordable, there's no reason home solar has to be exclusive to upper income households.
    Learn more
    Back to Trends

    Contact Sales

    Thank you for your submission. A Panasonic representative will contact you.

    Contact Support

    Thank you for your submission. A Panasonic representative will contact you.

    • About Us
    • News
    • Careers
    • Investor Relations
    • Social Impact
    • Contact Us
    • Do Not Sell My Data

    Get the Latest on Panasonic Trends

    Thanks for signing up!

    Connect with us

    • Twitter
    • Facebook
    • Linkedin
    • Instagram Link
    • Youtube

    Select Country/Language

    • United States - English
    • Canada - English
    • Canada - Français
    © 2020 Panasonic Corporation of North America. All Rights Reserved.
    • Privacy Policy
    • Cookie Policy
    • Terms
    • Panasonic Global
    • Consumer
    • Industrial
    Reviewed by Accessible 360
    Reviewed by Accessible 360