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2023 TOUGHBOOK Partner Conference

2023 TOUGHBOOK Partner Conference hero

We’re excited to host you at the 2023 TOUGHBOOK® Partner Conference, hosted at The Westin La Paloma Resort & Spa in Tucson, AZ. The annual conference joins our TOUGHBOOK ADVANTAGE Partners, distributors, vendors, and Panasonic Connect mobility teams for two days of interactive sessions to keep you ahead of the competition.

Important Dates:

  • Conference Dates: October 25 - October 27, 2023
  • Hotel Room Confirmation: Mid-October


Registration is now closed. Please contact us for any adjustments or if your plans have changed.


Tuesday, October 24, 2023 (GOLD SPONSORS ONLY)

  • 12:00 PM – Meeting Check-in and Hospitality | Canyon Registration Area
  • 4:00 PM – Sponsor Breakout Sessions | Sonoran I & II

Wednesday, October 25, 2023

  • 12:00 PM – Meeting Check-in and Hospitality | Canyon Registration Area
  • 4:00 PM – 5:00 PM – Prime Partner Roundtable | Canyon I & III
  • 5:00 PM – 6:00 PM – Prime Partner Welcome Reception | Resort Suite
  • 6:30 PM – 9:30 PM – Partner Pavilion & Dinner Event* | Catalina Basin

*Note: This event will be outdoors on grass. Please ensure proper footwear.

Thursday, October 26, 2023

  • 7:00 AM – 8:55 AM – Breakfast | Canyon IV
  • 9:00 AM – 12:00 PM – General Session | Canyon I & III
  • 12:00 PM – 1:00 PM – Lunch | Canyon IV
  • 1:00 PM – 2:30 PM – Professional Services, Product Management, Channel Programs | Canyon I & III
  • 2:45 PM – 3:45 PM – Sponsor Breakout Sessions (Group 1) | Canyon II
  • 2:45 PM – 3:45 PM – Sponsor Breakout Sessions (Group 2) | Canyon I & III
  • 4:00 PM – 5:00 PM – Sponsor Breakout Sessions (Group 1) | Canyon I & III
  • 4:00 PM – 5:00 PM – Sponsor Breakout Sessions (Group 2) | Canyon II
  • 6:30 PM – 9:30 PM – Dinner Event | Poolside

Note: Breakout Group assignments will be distributed at registration. Please check your badge to confirm your assigned group.

Friday, October 27, 2023

  • Morning Departures

Attire and Travel Information:

Climate: The average temperature in Tucson during October is high 80s and low-mid 50s.

Attire: We encourage partner attendees to wear company logo shirts throughout the conference. Wednesday and Thursday night event attire is evening casual. Thursday meeting attire should be business casual. Examples of evening casual are dress pants, khaki, dark denim, dresses, button-up shirts, skirts, and neat shoes. Ties, jackets, or dress shoes are not required.

Don't forget to pack necessities, including medications.


Panasonic Connect will provide meals throughout the conference.

Hotel Information:

The Westin La Paloma Resort and Spa | 3800 E Sunrise Drive, Tucson, AZ 85718

Phone Number: (520) 742-6000

Hotel Room:

All invited partners will be provided (1) hotel room for two-nights of accommodations at The Westin La Paloma Resort & Spa for the nights of October 25th and October 26th. Attendees are responsible for incidental charges. All attendees are eligible to extend their stay using the Panasonic Connect event rate for (3) days before and (3) days after the conference. To extend your stay, contact The Westin La Paloma Resort & Spa. Room extension is subject to availability + $15 resort fee.

A room rate of $267.11, before taxes and fees, will apply to all extensions.

Air Travel:

Arrange your own airline reservations to arrive at The Tucson International Airport (TUS) on Wednesday, October 25, 2023 (excludes Gold Sponsors).

Book your departure flight for Friday, October 27, 2023. Please allow for airport transfer times.

Ground Transfers:

The Tucson International Airport (TUS) is approximately 17 miles from The Westin La Paloma Resort & Spa. Attendee is responsible for transportation to and from the hotel location. We encourage attendees to use ride services such as Uber, Lyft, and taxis to avoid car rental/onsite parking fees.


Please note that due to the nature of our business conference, we are unable to accommodate additional guests, partners, or spouses.

Contact us:

If you have travel and conference-related questions, please contact Jessica Rios.

Thank You To Our Sponsors

Gold Sponsors

B2M logo
Gamber-Johnson logo
Havis logo
MobileMounts logo

Silver Sponsors

Absolute logo
Airgain logo
Cradlepoint logo

Bronze Sponsors

iKey logo
Toughmate logo