A reimagined blend of iconic Technics aesthetics and functionality with new digital capabilities for today's DJs and entertainers
This year at CES, Panasonic unveils the new SL-1200MK7 Direct Drive Turntable. The model inherits the traditional design of the same series and maintains the same operating ease, reliability and durability, while newly adding a coreless direct drive motor and other sound-enhancing technologies. It also features new DJ play functions, such as reverse playback. The SL-1200MK7 is launched as the first new standard DJ turntable in approximately nine years.
The new motor employs a coreless stator. The removal of the iron core from the stator eliminates the cause of cogging. Boasting smooth rotation and powerful torque, this motor reproduces sound accurately from the groove on an analogue record. The tonearm, which is responsible for faithfully reading the signal by tracking the groove on the phonorecord, is a static-balance universal S-shape tonearm, another Technics tradition. The tonearm tube is made of lightweight, high-rigidity aluminum. The bearing section of the gimbal suspension construction tonearm consists of a machined housing and high-precision bearing to assure excellent tracking performance with minimum stylus jumping, even in harsh playing conditions such as scratching.
Acclaimed DJ Skratch Bastid is taking the new Technics turntables for a spin as a part of Panasonic’s Brand Theater. Visitors can experience, rather than just watch, how Panasonic’s immersive entertainment solutions—both sight and sound—are creating better experiences for our customers. And their customers.